Just the new budget calculator has appeared, edited by the renowned Freiburger Fachverlag creativ collection GmbH. The decades established and reliable tool for advertising, media planning and budgeting becoming more and more especially in economically turbulent times meaning as a decision aid in all monetary aspects of the advertising industry. Who quickly and easily needs information about whether an additional advertising or marketing service in the budget fits, you will get realistic anytime, anywhere answers with this instrument. So the budget calculator not only in establishing the advertising budget proves its usefulness, but helps also to act in the short term or to respond to flexibly adapt a current budget, which can be decisive over the success or failure of a campaign. The clarity, ease of use and the content always up to date installed made the budget calculator to, what it is: the advertising tool that simply part. In the current issue are Prices and a range of regional and national print media containing as well the television and radio channels.
Also, you can find plenty of outdoor advertising, direct marketing and online advertising. In detail, the fees for the various areas of the advertising industry are also represented. The comprehensive and carefully researched data be compressed represented and all relevant information clearly and presented. Both the register and the typographic layout facilitate targeted access, so that the user demonstrably faster to the required planning data, than would be possible by electronic means. Using the integrated hub can at a glance the costs of major media and advertising materials capture, allowing realistic estimate virtually all Agency and production cost of catalogues and brochures. Also scopes, circulation figures and types of paper are taken into account. With its compact 22 pages, the budget calculator weighs barely 200 g and fits in any Briefcase. All data is valid for the entire German-speaking, regional differences were taken into account.
In addition, the rates for Austria are listed separately. Finally, it should be mentioned that the budget calculator anonymous index numbers or complicated price formulas without the data appear clear in euros.